3
Zak Brown has admitted it was "difficult" for McLaren to convince sponsors to join the British team amid its Honda crisis. After three years with insufficient power and reliability, McLaren has dumped Honda and will use customer Renault power for 2018.
Brown, McLaren's commercial executive, admitted finding sponsors during the Honda period was "very difficult". "Fortunately, I have experience in this area but I knew that during the season, you wouldn't find any new partners when you have the problems we had," he told Auto Motor und Sport.
"We could not sell to potential sponsors the story that things will get better next year. That was one of the reasons why we needed a new engine supplier," Brawn admitted. "We had to prove we are willing to change things and keep our drivers. People still believe in McLaren, they believe in Renault, and they believe in Alonso and Vandoorne. So I can say now that our discussions with new sponsors have gone very well," he added. (GMM)
Grand Prix of BelgiumLocal time
Grand Prix of BelgiumLocal time
Bahrain International Circuit - Winter testing
M. Verstappen
C. Sainz jr
C. Leclerc
Bahrain
United Arab Emirates
Bahrain
Bahrain International Circuit
Bahrain
Bahrain International Circuit
Saudi Arabia
Jeddah Street Circuit
Australia
Albert Park
Japan
Circuit Suzuka
United States of America
Miami International Autodrome
Monaco
Monte Carlo
Canada
Gilles Villeneuve
Spain
Circuit de Catalunya
Austria
Red Bull Ring
United Kingdom
Silverstone
Hungary
Hungaroring
Belgium
Spa-Francorchamps
Netherlands
Circuit Zandvoort
Italy
Monza
Azerbaijan
Baku City Circuit
Singapore
Marina Bay Street Circuit
United States of America
Circuit of the Americas
Mexico
Autodromo Hermanos Rodriguez
Brazil
Interlagos
United States of America
Las Vegas Street Circuit
United Arab Emirates
Yas Marina Circuit
United Arab Emirates
Yas Marina Circuit
185,601 comments on Aston Martin
78 members have this team as their favourite
Tweets about Fernando Alonso
284,273 comments on McLaren 157 members have this team as their favourite Tweets about McLaren
Replies (3)
Login to replyboudy
Posts: 1,168
Nope...
ajpennypacker
Posts: 2,475
I thought they had secured a title sponsor... hmmm. I really hope they do get one. McLaren's car hasn't look right for a few years now.
calle.itw
Posts: 8,527
Not yet, and as far as I know, there is not one in sight as of yet. Changing to a Mercedes unit or Ferrari unit might've convinced some bigger names, changing to Renault? Not as much.