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Haas to use revised black and gold livery for remainder of 2019

  • Published on 16 Sep 2019 10:05
  • comments 4
  • By: Fergal Walsh

The Haas Formula 1 team will continue to use the black and gold livery it adopted this season, despite parting ways with title sponsor Rich Energy. 

Rich Energy has been involved in several disputes since the start of the season, including a legal battle with Whyte Bikes over its logo - a conflict that the energy drink outfit lost.

Following the Italian Grand Prix, Haas confirmed that it had split from Rich Energy following months of uncertainty surrounding the future of the partnership.

In July, Rich Energy claimed on Twitter that it had opted to cut ties with Haas, however shareholders of the team insisted in a statement that that wasn't the case.

Rich Energy's branding remained on the car right up to the Italian Grand Prix, however the livery will alter slightly for this weekend's race in Singapore following confirmation that the two are no longer in partnership. 

The black and gold colours of Rich Energy will remain, but there will be no branding of the company on the car, while GPToday.net understands that there will be more Haas logos to decorate the VF-19.

Haas has also dropped Rich Energy from its official entry name, which will now read 'Haas F1 Team' for the remaining seven races of the season. 

Replies (4)

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  • Good riddance to Rich Energy. Hard to go wrong with a black and gold livery, it looks good, so rock on Haas!

    • + 1
    • Sep 16 2019 - 12:42
  • Looks great. But no sponsorship is definitely a major concern. Not sure how they managed to have a proper midfield team, constantly making the news, major exposure on Netflix, and yet no sponsors?

    • + 0
    • Sep 16 2019 - 20:30
    • True, but Haas has money and a pretty savvy businessman. I'm sure being an F1 team is part of his world wide marketing strategy, so he's probably doing some creative accounting and able to write off some chunk of his F1 expenses. But nothing too creative, I'm sure he doesn't want to do any more prison time for tax evasion. Hulk would probably bring some money in if he gets the seat and I suspect that there are some sponsors he's talking to.

      • + 0
      • Sep 17 2019 - 04:38
    • I think it's down to how new they are. They don't have the legacy of e.g Ferrari, and thus there is not quite the same hustle among the corporate folk to slap a sticker on their car. Furthermore, I'd say HAAS being HAAS also could hurt them. Many big sponsors in F1 is tech/tool companies, and HAAS is big in those fields and would probably not want other tech/tool brands to take up space on their car or vice versa.

      • + 0
      • Sep 17 2019 - 07:28

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15 - Mar 17
Australia
29 - Mar 31
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12 - Apr 14
China
26 - Apr 28
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10 - May 12
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23 - May 26
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7 - Jun 9
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28 - Jun 30
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12 - Jul 14
United Kingdom
26 - Jul 28
Germany
2 - Aug 4
Hungary
30 - Sep 1
Belgium
6 - Sep 8
Italy
20 - Sep 22
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27 - Sep 29
Russian
11 - Oct 13
Japan
25 - Oct 27
Mexico
1 - Nov 3
United States of America
15 - Nov 17
Brazil
29 - Dec 1
United Arab Emirates
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Formula 1 Calendar - 2019

Date
Grand Prix & Circuit
15 - Mar 17
Australia Albert Park
29 - Mar 31
12 - Apr 14
26 - Apr 28
Azerbaijan Baku City Circuit
10 - May 12
23 - May 26
Monaco Monte Carlo
7 - Jun 9
21 - Jun 23
France Paul Ricard
28 - Jun 30
Austria Red Bull Ring
12 - Jul 14
United Kingdom Silverstone
26 - Jul 28
Germany Hockenheimring
2 - Aug 4
Hungary Hungaroring
30 - Sep 1
6 - Sep 8
Italy Monza
20 - Sep 22
27 - Sep 29
Russian Sochi Autodrom
11 - Oct 13
25 - Oct 27
1 - Nov 3
United States of America Circuit of the Americas
15 - Nov 17
Brazil Interlagos
29 - Dec 1
United Arab Emirates Yas Marina Circuit
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