F1 will open a US-based office, a spokesman has confirmed. Earlier, following Liberty Media's takeover, the American company moved from Bernie Ecclestone's London HQ to a larger building in the British capital.
But Sports Business Daily now reports that Liberty is opening a F1 office in New York, amid efforts to capitalise on the potential of the huge US market. "Yes, we are opening a small commercial office in New York which will be dealing mainly with the sponsorship side of things," F1 spokesman Norman Howell confirmed. (GMM)
F1 to open commercial office in New York
- Published on 03 Oct 2017 11:23
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- By: Rob Veenstra
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Replies (2)
Login to replymcbhargav
Posts: 1,332
Good move. They should double down by adding another race in U.S. for catching the eye of the local sponsors. Time to step up Haas!
talktohenry
Posts: 362
F1 in USA is what Indy car is to us here, the Americans are not really interested, and if it wasn't for ex-pats or non Americans, attendance would be low at the US GP.