A marketing gimmick has backfired ahead of next weekend's German grand prix. Germany's Auto Motor und Sport said a EUR 11 ticket discount was being offered for every goal scored by the national team in its world cup semi-final against Brazil.
'Die Mannschaft' then stunned the world by humiliating Brazil with a staggering final score of 7:1. It means a EUR 77 discount per ticket in the six highest categories for the German grand prix. "The inventor of the campaign probably had not imagined such a result," said Auto Motor und Sport correspondent Michael Schmidt. (GMM)
German grand prix ticket discount offer backfires
- Published on 10 Jul 2014 13:28
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- By: Rob Veenstra
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Formula 1 Calendar - 2026
Date
Grand Prix & Circuit
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Spain
Circuit de Catalunya
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Bahrain
Bahrain International Circuit
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Bahrain
Bahrain International Circuit
6 - Mar 8
Australia
Albert Park
13 - Mar 15
27 - Mar 29
Japan
Circuit Suzuka
10 - Apr 12
Bahrain
Bahrain International Circuit
17 - Apr 19
Saudi Arabia
Jeddah Street Circuit
1 - May 3
United States of America
Miami International Autodrome
22 - May 24
Canada
Gilles Villeneuve
5 - Jun 7
Monaco
Monte Carlo
12 - Jun 14
Spain
Circuit de Catalunya
26 - Jun 28
Austria
Red Bull Ring
3 - Jul 5
United Kingdom
Silverstone
17 - Jul 19
Belgium
Spa-Francorchamps
24 - Jul 26
Hungary
Hungaroring
21 - Aug 23
Netherlands
Circuit Zandvoort
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