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Channel 4 announces new multi-year deal to show highlights, live British GP

  • Published on 17 Sep 2019 11:52
  • comments 1
  • By: Fergal Walsh

British television outlet Channel 4 has signed a multi-year agreement with Sky to keep Formula 1 on free-to-air television.

Channel 4 will continue to show highlights of every qualifying and race session, while it will broadcast the British Grand Prix live, allowing access to all free-to-air television viewers.

Sky holds exclusive rights in the UK and Ireland to show every session live from 2019 through to 2024, with Channel 4 showing half of the races live from 2016 to 2018.

Channel 4 broadcast the British Grand Prix this year, however the race clashed with the Cricket World Cup final and the Wimbledon final, with the British GP seeing its lowest TV audience since 2006.

Channel 4 CEO Alex Mahon said: “Channel 4 has established itself as the go-to channel for free to air television coverage of Formula 1 and we’re thrilled that motorsport fans will be able to continue to enjoy the excitement of F1 through our highlights of all the races and live coverage of the British Grand Prix.”

The deal between the two broadcasters is part of a wider arrangement, which will see Channel 4 "use Sky’s AdSmart technology to deliver fully-targeted, addressable ads across Channel 4 Sales’ linear channels for the first time".

Channel 4 up-front box-sets will also be made available to Sky and NOW TV customers and a multi-year carriage deal has been agreed, which will see "further expansion of All 4 with more box sets for Sky customers".

“We’ve long thought that collaboration benefits both consumers and the industry - today’s news does exactly that," said Stephen van Rooyen, CEO UK and Ireland, Sky. "Together, Sky and Channel 4 will connect their viewers to more of the content they love, while bringing brands better ways to reach audiences.

"We look forward to working even more closely with Channel 4 and, we hope, other British broadcasters to bring more innovation and content to consumers over the coming years.”

Replies (1)

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  • Dert38

    Posts: 354

    Where can I watch these commentators as on f1tv are hamilton fans

    • + 0
    • Sep 17 2019 - 12:10

BE Grand Prix of Belgium

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BE Grand Prix of Belgium

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Formula 1 Calendar - 2021

Date
Grand Prix
Circuit
-
Bahrain
26 - Mar 28
Bahrain
16 - Apr 18
Italy
7 - May 9
Spain
20 - May 23
Monaco
4 - Jun 6
Azerbaijan
18 - Jun 20
France
25 - Jun 27
Austria
2 - Jul 4
Austria
16 - Jul 18
United Kingdom
30 - Aug 1
Hungary
27 - Aug 29
Belgium
3 - Sep 5
Netherlands
10 - Sep 12
Italy
24 - Sep 26
Russian
1 - Oct 3
Singapore
8 - Oct 10
Japan
22 - Oct 24
United States of America
29 - Oct 31
Mexico
5 - Nov 7
Brazil
19 - Nov 21
Australia
3 - Dec 5
Saudi Arabia
10 - Dec 12
United Arab Emirates
See full schedule

Formula 1 Calendar - 2021

Date
Grand Prix & Circuit
26 - Mar 28
16 - Apr 18
7 - May 9
20 - May 23
Monaco Monte Carlo
4 - Jun 6
Azerbaijan Baku City Circuit
18 - Jun 20
France Paul Ricard
25 - Jun 27
Austria Red Bull Ring
2 - Jul 4
Austria Red Bull Ring
16 - Jul 18
United Kingdom Silverstone
30 - Aug 1
Hungary Hungaroring
27 - Aug 29
3 - Sep 5
Netherlands Circuit Zandvoort
10 - Sep 12
Italy Monza
24 - Sep 26
Russian Sochi Autodrom
1 - Oct 3
8 - Oct 10
22 - Oct 24
United States of America Circuit of the Americas
29 - Oct 31
5 - Nov 7
Brazil Interlagos
19 - Nov 21
Australia Albert Park
3 - Dec 5
Saudi Arabia Jeddah Street Circuit
10 - Dec 12
United Arab Emirates Yas Marina Circuit
See full schedule
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