One of Michael Schumacher's personal sponsors is ending its deal with the embattled F1 legend. For years, advertising campaigns for the bottled mineral water brand Rosbacher have regularly featured a bare-chested Schumacher in various sporting poses.
Earlier this month, as the seven time world champion remained in intensive care in the wake of his late December skiing fall, parent company Hassia Gruppe's chief Dirk Hinkel said he continued to back Schumacher. "We remain committed to him and his family," he said, "and send him our best wishes." Hinkel said at the same time that the more than eight year collaboration with Schumacher had led to "a much higher awareness" of the Rosbacher brand.
But the Swiss Sunday newspaper Sonntagsblick reports that Hinkel has apparently had a change of heart. Just as it emerges that Schumacher has left intensive care in France and transferred to a Swiss rehabilitation hospital, the report claimed the great 45-year-old's Rosbacher contract will not be extended beyond 2014. "After that," a spokeswoman confirmed, "our advertising will be with the product alone." (GMM)
Rosbacher to end personal sponsor deal with Schumacher
- Published on 23 Jun 2014 09:45
-
0
- By: Rob Veenstra
.
Trending news
-
Antonelli admits Mercedes has lost its speed advantageAndrea Kimi Antonelli has confirmed what Mercedes feared: the team no longer has the fastest car on the grid. Speakin...
25 Aug 2026 16:11 -
Steiner's stark warning to Russell: top team days could be overGeorge Russell faces intense scrutiny after being told by Guenther Steiner that he must improve immediately or risk e...
25 Aug 2026 15:09 -
Why Alonso rates Verstappen above Schumacher as his greatest rivalFernando Alonso has named Max Verstappen the best competitor he has ever faced on track, placing the Red Bull driver ...
25 Aug 2026 14:08 -
Why Toto Wolff believes Max Verstappen's new Red Bull contract ends the 2025 silly seasonToto Wolff believes the driver market has effectively closed after Max Verstappen committed his future to Red Bull Ra...
25 Aug 2026 12:56 -
Why Wolff isn't worried about Norris repeating Verstappen's comebackToto Wolff has played down the threat posed by Lando Norris's closing title deficit, pointing to Max Verstappen&#...
25 Aug 2026 11:55
Dutch Grand Prix
Local time
-
Friday
Saturday
Sunday
Dutch Grand Prix
Local time
-
Friday
-
Saturday
-
Sunday
-
Friday
-
Saturday
-
Sunday
Test calendar
Circuit de Catalunya - Winter testing
-
Jan 26
I. Hadjar
- 1:18.159
-
-
-
Jan 27
M. Verstappen
- 1:19.578
-
-
-
Jan 28
A. Antonelli
- 1:17.362
-
-
-
Jan 29
G. Russell
- 1:16.445
-
-
-
Jan 30
L. Hamilton
- 1:16.348
-
-
Bahrain International Circuit - Winter testing
-
Feb 11
L. Norris
- 1:34.669
-
-
-
Feb 12
C. Leclerc
- 1:34.273
-
-
-
Feb 13
A. Antonelli
- 1:33.669
-
-
Bahrain International Circuit - Winter testing
-
Feb 18
G. Russell
- 1:33.459
-
-
Feb 19
A. Antonelli
- 1:32.803
-
-
Feb 20
C. Leclerc
- 1:31.992
-
-
World Championship standings 2026
Pos
Driver
Team
Points
Pos
Team
Points
Related news
Give your opinion!
Formula 1 Calendar - 2026
Date
Grand Prix
Circuit
-
Spain
-
Bahrain
-
Bahrain
Formula 1 Calendar - 2026
Date
Grand Prix & Circuit
-
Spain
Circuit de Catalunya
-
Bahrain
Bahrain International Circuit
-
Bahrain
Bahrain International Circuit
6 - Mar 8
Australia
Albert Park
13 - Mar 15
27 - Mar 29
Japan
Circuit Suzuka
10 - Apr 12
Bahrain
Bahrain International Circuit
17 - Apr 19
Saudi Arabia
Jeddah Street Circuit
1 - May 3
United States of America
Miami International Autodrome
22 - May 24
Canada
Gilles Villeneuve
5 - Jun 7
Monaco
Monte Carlo
12 - Jun 14
Spain
Circuit de Catalunya
26 - Jun 28
Austria
Red Bull Ring
3 - Jul 5
United Kingdom
Silverstone
17 - Jul 19
Belgium
Spa-Francorchamps
24 - Jul 26
Hungary
Hungaroring
21 - Aug 23
Netherlands
Circuit Zandvoort
Replies (0)
Login to reply